Shopping For A Fleet Tracking Solution? Avoid These Buyer Reactions.

Avoid These Buyer Reactions

Wondering what to consider when looking for a fleet management technology? Avoid these buyer reactions and make smarter decisions when it comes to investing in technology for your business.

“Getting through this buyer’s guide is going to take weeks!”

Avoid the late-night reading by ensuring that your vendor’s user materials don’t read like novels. You don’t need a 20-page guide to tell you you’d like increased productivity, lower fuel costs, and improved driver behavior. You know the benefits of adopting a fleet management solution, so your goal at decision-time should be partnering with the vendor offering the quickest route to ROI—and that means making it easy for you to get started.

“I’ll never get approval for this price tag!” 

They say you get what you pay for, but that doesn’t mean you have to select the costliest solution—or the one with the most bells and whistles. On the other hand, consider the opportunity cost of going with a bargain buy that doesn’t deliver the goods. Your final choice should reflect your needs, and it will be something you can justify once you start measuring its impact on the bottom line. And be on the look-out for hidden fees as they will be hiding somewhere for sure.

“I think I just fell asleep setting this up!”

Setup should be a breeze, and that’s that. The latest and greatest telematics technology is easy to self install and should take literally seconds to plug-in to your vehicle’s diagnostic port socket. Your connected device will be detected by your vendor’s servers and start syncing in minutes—not nearly enough time to get in a nap.

“You mean our systems aren’t talking to each other?”
This day and age, you should expect to enjoy a connected ecosystem enabling you to make the most of your data. Today’s fleet management solutions provide user-friendly APIs that will enable easy integration with your other softwares so you always have knowledge of the big picture.

“There’s not an app for that.”

Mobile apps make it a snap to monitor and control your fleet from anywhere and on the go. And let’s face it, you’re using apps for just about everything in your life outside of work—and isn’t your smartphone always in your pocket, anyway? Make sure your fleet management solution’s vendor is out of the Stone Age an “in” with the digital tools that make you a success.

“The design sucks!”

Some solutions aren’t designed with the end-user in mind, and you end up wasting a lot of time trying to get from point A to point B. Bad design is a reality—but it’s one you can avoid by going with a tool that’s intuitive. A vehicle’s dashboard is a driver’s command center, right? Well, your telematics solution’s user dashboard is your command center. If it’s not easy to access your data, pull reports, and answer the need-to-know questions, are you really going to make the most of your investment?


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